The front desk that never sleeps
We built Calla because the phone is the #1 lead source for home-services businesses — and it rings out exactly when the best jobs come in.
The problem is simple, and expensive
A typical front desk answers a little over half of incoming calls during business hours, and almost none after 5pm. But after-hours is when the AC dies on a Sunday, when a pipe bursts, when the highest-ticket emergencies happen. Every unanswered call is a homeowner dialing the next company on the list. For a single shop that can be tens of thousands of dollars a month, walking out the door unnoticed.
Our answer: an agent, not an answering service
Calla isn't a dumb IVR or a message-taker. It's an autonomous front-desk agent that completes the whole job: it answers in under a second, qualifies the caller, triages true emergencies to your on-call tech, and books the job straight into ServiceTitan, Housecall Pro, or Jobber — during the call. Then it hands you a dashboard with the one number that matters: the revenue it put back in your pocket.
We're the anti-hype
The AI industry has a trust problem — vendors that claimed customers they didn't have and outcomes they couldn't deliver. We're built to be the opposite. Calla never invents a price or promises a time it can't keep. Every call is recorded, scored, and reviewable. And we back the first 30 days with a plain promise: it recovers more than it costs, or you don't pay. We'd rather show you the number than sell you a story.
Built for the trade
We speak in jobs booked and dollars recovered, not jargon. The buyer is an owner-operator who lives on their phone in a truck — so Calla is designed to be live in under 48 hours, configured in plain English, and judged by one thing: did it make you money this month?